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        <title>ArticleBin - Recent Direct Mail Articles</title>
        <description>10 Most Recent Direct Mail Articles</description>
        <link>http://www.articlebin.com/</link>
        <lastBuildDate>Fri, 16 May 2008 09:58:17 +0100</lastBuildDate>
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            <title>uVme - Building a home internet business.</title>
            <link>http://www.articlebin.com/view-uVme___Building_a_home_internet_business_-101661.html</link>
            <description>The uVme stage coach has now rolled in to town. I am extremely privileged to be  at the very start of this exciting and wonderful journey. For those of you who have been involved in the gaming industry you will appreciate the revolution that is taking place and for those of you who are visiting for the first time please extend your mind as the experience is about to begin.

The building of a home internet businesss is estimated to be high on a majority of peoples agenda - those who wish to hav more...</description>
            <author>John Sorrento</author>
        </item>
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            <title>Choose Postcard Mailing to boost your Business Marketing</title>
            <link>http://www.articlebin.com/view-Choose_Postcard_Mailing_to_boost_your_Business_Marketing-88110.html</link>
            <description>From the very advent of business marketing people have been using postcard mailing for business purposes. These days you can avail of various postcard mailing services available online to upgrade your business. Such services include processing your mailing list (CASS certification and PAVE presorting), putting the relevant addresses and barcodes on the postcards, and delivering to the post office. Such bulk mailing services help in a big way as they are quite time consuming.

Post cards come i more...</description>
            <author>Lira Rebello</author>
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            <title>Direct Mail Marketing – Can it Really Pay Off? Step 3: Do you know the Correct Estimation of Effort?</title>
            <link>http://www.articlebin.com/view-Direct_Mail_Marketing_–_Can_it_Really_Pay_Off_Step_3__Do_you_know_the_Correct_Estimation_of_Effort-59737.html</link>
            <description>Defining ‘Correct Estimation of Effort’

What is the correct estimation of effort for your marketing?  Do you know the answer to that question?  Figuring out what it is for your business is relatively simple once you’ve done some test mailings.  For most business owners, mortgage brokers included, marketing is about as clear and certain as being blindfolded in the middle of a six lane freeway.  Because of this they make assumptions that are way off base in the areas of how much to spend and ho more...</description>
            <author>Joy Gendusa</author>
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            <title>Direct Mail Marketing – Can it Really Pay Off?  Step 1: Researching Your Target Market</title>
            <link>http://www.articlebin.com/view-Direct_Mail_Marketing_–_Can_it_Really_Pay_Off__Step_1__Researching_Your_Target_Market-59736.html</link>
            <description>Maybe you have thought about direct mail.  Maybe you have wondered whether it could work for you.  Maybe you have done it, but it never really paid off.  Possibly you thought there was so much to learn that you didn’t know where to start.  Whatever your particular ‘story’ is you are reading this.  And yes, there are a million and one ways to do something wrong – but there are only a handful of ways to get it right.  In this article, I will show you what has brought success to hundreds of mortgag more...</description>
            <author>Joy Gendusa</author>
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        <item>
            <title>Direct Mail Marketing – Can it Really Pay Off?  Step 2: How to design a direct mail piece that ...</title>
            <link>http://www.articlebin.com/view-Direct_Mail_Marketing_–_Can_it_Really_Pay_Off__Step_2__How_to_design_a_direct_mail_piece_that_“pulls”_-59734.html</link>
            <description>By now you have done your homework from the last article (Direct Mail Marketing – Can It Really Pay Off? Part 1) and know what product to market first.  Through your research, you have figured out everything you could about the clientele that buy that particular product so you can now learn what to say to them.

There are a few keys things to learn when designing postcards for marketing.  Aesthetics is not the #1 aspect of a card.  The absolute #1 aspect is whether or not it “pulls”.  Does it  more...</description>
            <author>Joy Gendusa</author>
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            <title>Reasons to still use Direct Mail</title>
            <link>http://www.articlebin.com/view-Reasons_to_still_use_Direct_Mail-41151.html</link>
            <description>Reasons to still use Direct MailDirect mail is almost deemed old fashioned now a days with the huge move away from offline marketing towards online marketing but direct mail still is a very important marketing tool when used correctly. You probably do not realise how much direct mail you receive through the post yourself.Think of the big supermarkets that send you a leaflet every week with the latest bargains in store or the utility provider that sends you a direct mail every month wanting you t more...</description>
            <author>Phil Smith</author>
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            <title>Postcards Work</title>
            <link>http://www.articlebin.com/view-Postcards_Work-40924.html</link>
            <description>What's the fastest, simplest and cheapest way to promote just about any business? 

The answer is postcards sent by direct mail. You can get your message to a targeted group of prospects or to your existing customers for a cost of about 25 to 30 cents each including postage. You can actually send someone a postcard every 30 days for only $3 a year. 


Postcards Work. 

You can generate leads, create sales, ask prospects to give you a try or convince existing customers to buy more or buy m more...</description>
            <author>Joy Gendusa</author>
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            <title>Running An Effective Email Marketing Campaign - Getting the Help You Need</title>
            <link>http://www.articlebin.com/view-Running_An_Effective_Email_Marketing_Campaign___Getting_the_Help_You_Need-40769.html</link>
            <description>Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to a targeted audience. In its broadest sense, every email sent to a potential or current customer could be considered e-mail marketing. There are a number of advantages to email marketing - compared to other marketing investments such as direct mail or printed newsletters, it is less expensive. and the return on investment can be high when done properly.

Sav more...</description>
            <author>Michael</author>
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            <title>You Are An Internet User... But Many People Are Not</title>
            <link>http://www.articlebin.com/view-You_Are_An_Internet_User____But_Many_People_Are_Not-40024.html</link>
            <description>Many companies now advertise on search engines.  It can be very lucrative if you know what you are doing.  We advertise on search engines.  If you are reading this article on-line, it is a good chance that you use the internet on a daily basis to find what you need - doesn’t everybody? You can tell from the title of this article that the answer to that question is “no”.  There is still a significant segment of the population that still aren't  yet internet users, let alone skilled at using the w more...</description>
            <author>Joy Gendusa</author>
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            <title>The 4 Step-Program for Using Direct Mail to Recruit</title>
            <link>http://www.articlebin.com/view-The_4_Step_Program_for_Using_Direct_Mail_to_Recruit-40023.html</link>
            <description>So you’re are looking to recruit for new mortgage brokers.  When you think about doing that you probably hope that you can create enough interest in your company that you have enough hiring prospects to choose from and still be able to get the cream of the crop.  There are many options out there for recruiting.  But when looking for good mortgage brokers, it is best to look at what will get you the best Return On Investment.  Just like in attracting clients to your business and calculating the R more...</description>
            <author>Joy Gendusa</author>
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