Poynt brings local search to Microsoft® Windows Live™ Messenger

by Robert Campbell

Some of us don’t need media celebrities to point out the merits of incorporating more homegrown, locally manufactured commodities into our personal and business lives. Consuming domestic produce is better for the environment, pure and simple. Local traffic means less petroleum is spent bringing goods to market, and that goes a long way toward reducing everyone’s carbon footprint.

Are you ready to evolve your everyday local business practices? Do you have a Microsoft® Windows Live™ Messenger account? Add ‘poynt@live.com’ to your contact list to keep your business closer to home. Complete with Microsoft® Virtual Earth™ scalable map interface, Poynt is a whole new way to look at your neighbourhood.

Powered by Yellowpages.ca™ for Canadian listings and Superpages.com® for American listings, with movie listings powered by CinemaSource, Poynt is a very efficient geographic business data dispensary that yields accurate business listings, maps and driving directions and current movie listings in easy-to-understand text and maps.

The service is added in the same way as regular IM “buddies” are added to a user’s friend list. After messenger users add the Poynt contact (poynt@live.com) to their platform, they can interact with it much in the same way they would with other contacts.

For example, Canadian residents might finally find their neighbourhood post office by setting their location in the Poynt “buddy” and typing ‘post office’. Urban consumers can now diversify their cuisine and select more original takeout dinners by typing ‘noodles’, or ‘sandwiches’, or maybe ‘fish and chips’ at the prompt. Once the nearest locations are offered, consumers can then receive maps and directions.

At the end of the day, Poynt isn’t just another handy online resource – this powerful tool could help save the world. Now it’s finally possible to track all manner of environmentally friendly food, pet, clothing, and entertainment options close to home. With the click of a button, ‘local search’ helps evolve 21st century consumers.


About the author

Rob Campbell uses Poynt to source local supplies for his furniture making business. Visit www.MyPoynt.com or simply add 'poynt@live.com' to your contact list on Microsoft® Windows Live™ Messenger.